Managing social media can be a balancing act: different channels, brand guidelines, content calendars, images, videos, and the pressure to keep everything moving. Accessibility can easily become one more thing on the list. Sponsored by YuJa, this session looks at simple, practical ways to make social media content more inclusive without making the workflow more difficult. Whether you manage social on your own or work as part of a larger communications team, you’ll leave with ideas you can start using right away.

Learning Objectives

By the end of this session, attendees will be able to:

• Identify common accessibility barriers in social media content

• Apply alt text and captions appropriately across different media types

• Structure social posts and newsletters for clarity and readability

• Use hashtags, emojis, and design elements in a more accessible way

• Recognize the role of inclusive visuals

You'll leave with a stronger understanding of inclusive design and be able to improve the accessibility of your posts, images, hashtags, emojis, and videos.

Disclosure: This event is hosted by a third party. Submitting your registration means your contact info will be shared with the host. Any post-event engagement or response to requests is entirely optional.