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<News hasArchived="true" page="8299" pageCount="10733" pageSize="10" timestamp="Fri, 24 Jul 2026 21:43:07 -0400" url="https://my3.my.umbc.edu/posts.xml?page=8299">
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<Title>Introduction To Polygonal Modeling And Three.js</Title>
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    <p>When the third dimension is introduced into an entertainment medium, it forever changes the way that medium is presented and consumed. The <strong>photorealism of the CGI dinosaurs in Jurassic Park opened the doors for film creators</strong> to use computers to create visual environments that never would have been possible otherwise. VeggieTales spawned a new type of cartoon, one that uses 3-D objects instead of drawings and which inspired the creation of everything from Pixar and Dreamcast blockbusters to Saturday morning cartoons.</p>
    <p>Computer software was greatly affected by this new trend in visual media. 3-D computer games such as Wolfenstein 3D, Quake and Doom reinvented PC gaming, and classic franchises that inspired a generation with their two-dimensional games, such as Super Mario Bros and Zelda, were being updated to 3-D in their subsequent titles.</p>
    <p>Until the advent of the official WebGL specification in 2011, this three-dimensional trend had not gotten far in penetrating the Web and the browser. In the last few years, though, <strong>we have seen advancements in the use of 3-D models and animations on the Web</strong> similar to the trends in television, film and native software.</p>
    <p>WebGL demonstrations, like the combined efforts of Epic and Mozilla to create a purely browser-based version of <a title="Epic Citadel" href="http://www.unrealengine.com/html5/" rel="nofollow external" class="bo">Epic Citadel</a>, point to the massive potential of this new technology. Remembering the trouble of running Unreal Tournament natively on my old ’90s desktop, I find it mind-boggling that this type of presentation can now be used with our Web browsers.</p>
    <p><a href="http://media.smashingmagazine.com/wp-content/uploads/2013/06/epiccitadel_large_mini.png" rel="nofollow external" class="bo"><img src="http://media.smashingmagazine.com/wp-content/uploads/2013/07/epiccitadelfull_mini.png" alt="Epic Citadel" width="500" height="305" style="max-width: 100%; height: auto;"></a><br>
    <em>Epic Citadel by Mozilla and Epic. (<a href="http://media.smashingmagazine.com/wp-content/uploads/2013/06/epiccitadel_large_mini.png" rel="nofollow external" class="bo">Larger view</a>)</em></p>
    <p>An important catalyst for the interest in 3-D among Web developers was the creation of the <a title="Three.js" href="http://threejs.org/" rel="nofollow external" class="bo">Three.js</a> JavaScript library by Ricardo Cabello (or <a href="https://github.com/mrdoob" title="Mr.doob" rel="nofollow external" class="bo">Mr.doob</a>). The goal of the project is to enable developers with little 3-D and WebGL experience to create incredibly sophisticated scenes using common JavaScript practices. <strong>Simply being knowledgable in JavaScript and the basics of modeling is more than enough</strong> to get started.</p>
    <h3>Setting The Scene</h3>
    <p>While you can hack with Three.js without having worked with 3-D software, to take advantage of the depth of the API, you should grasp the basics of modeling and animation. We’ll look at each of the parts that make up a scene and how they interact with each other. Once we understand these fundamentals, applying them to our Three.js demo will make much more sense.</p>
    <h4>The Mesh</h4>
    <p>The skeleton that makes up the shape of the 3-D objects we will be working with is commonly referred to as the mesh, although it is also called a wireframe or model. The mesh type typically used and the one we will use here is the <strong>polygonal model</strong>.</p>
    <p>(Two other types of meshes are used to model 3-D objects. Curve modeling entails setting points in the scene that are connected by curves that shape the model. Digital sculpting involves using software that mimics actual substances. For instance, rather than working with shapes and polygons, it would feel more like sculpting out of clay.)</p>
    <p>The meshes that make up a polygonal model consist of three parts: <strong>faces, edges and vertices</strong>. The faces are the individual polygons you see while viewing a mesh and that give the object its shape and structure. Edges run along the outside of the faces and are the connections between vertices. A vertex is the point where any number of these edges intersect. If the mesh is planned out and built correctly, then each vertex will be both at the intersection of edges and at the corners of the adjoining faces.</p>
    <p>This allows the faces and edges to be pushed along with the vertices, and it explains why moving vertices in a full model is the most common and effective way to sculpt. Each of these parts is a separate and selectable entity with differing behaviors.</p>
    <p><a href="http://media.smashingmagazine.com/wp-content/uploads/2013/06/polygondiagram_large_mini.png" rel="nofollow external" class="bo"><img src="http://media.smashingmagazine.com/wp-content/uploads/2013/07/polygondiagram_mini.png" alt="Polygon diagram" width="500" height="154" style="max-width: 100%; height: auto;"></a><br>
    <em>Faces, vertices and edges on a polygonal cube. (<a href="http://media.smashingmagazine.com/wp-content/uploads/2013/06/polygondiagram_large_mini.png" rel="nofollow external" class="bo">Larger view</a>)</em></p>
    <p>Polygonal modeling makes more sense for use in the browser than other types, not only because it is much more popular, but also because it takes the least amount of time for the computer to render. The downside to this saved speed is that polygons are planar and cannot be curved. This is why a raw 3-D model looks “blocky.”</p>
    <p>To combat this issue, programs such as <a href="http://www.blender.org/" title="Blender" rel="nofollow external" class="bo">Blender</a>, <a href="http://www.autodesk.com/products/autodesk-maya/overview" title="Maya" rel="nofollow external" class="bo">Maya</a> and <a href="http://www.autodesk.com/products/autodesk-3ds-max/overview" title="3ds Max" rel="nofollow external" class="bo">3ds Max</a> have a smoothing utility, used before exporting, that adds many tiny polygons to the model. Adding these polygons along a curve creates many small angles where a previously sharp angle of two large polygons used to meet, giving the illusion of smoothness.</p>
    <p><a href="http://media.smashingmagazine.com/wp-content/uploads/2013/06/smoothing_large_mini.png" rel="nofollow external" class="bo"><img src="http://media.smashingmagazine.com/wp-content/uploads/2013/07/smoothing_mini.png" alt="smoothing example" width="500" height="245" style="max-width: 100%; height: auto;"></a><br>
    <em>Polygonal shape next to its smoothed counterpart. (Image: <a href="http://wiki.blender.org/index.php/Doc:2.6/Manual/Modeling/Meshes/Smoothing" title="Blender smoothing" rel="nofollow external" class="bo">Blender</a> | <a href="http://media.smashingmagazine.com/wp-content/uploads/2013/06/smoothing_large_mini.png" rel="nofollow external" class="bo">Larger view</a>)</em></p>
    <p>While using meshes, <strong>it is possible to use different materials</strong> to get different behaviors and interactions. A basic mesh and material will render as flat polygons, showing the model in flat color. Using a <strong>lambert</strong> material will keep light from reflecting off of the surface and is generally regarded as non-shiny. Many prototypes are created in lambert materials in order to focus on the structure, rather than the aesthetics. <strong>Phong</strong> materials are the opposite, instead rendering shiny surfaces. These can show some really fantastic effects when combined with the correct use of light.</p>
    <p>In addition to these mesh materials, materials for sprites, particles and shaders can all be applied similarly.</p>
    <p>(A polygonal model is called “faceted” because it consists of polygonal faces that define the shape of the structure.)</p>
    <h4>Cameras</h4>
    <p>In order for these meshes to be rendered, cameras must be placed to tell the renderer how they should be viewed. Three.js has <strong>two types of cameras, orthographic and perspective</strong>. Orthographic projections eliminate perspective, displaying all objects on the same scale, no matter how far away from the camera they are. This is useful for engineering because differing sizes due to perspective could make it difficult to distinguish the size of the object. You would recognize orthographic projections in any directions for assembling furniture or model cars. The perspective camera includes properties for its location relative to the scene and, as its name implies, can render the size of the model based on the properties’ distance from the camera.</p>
    <p>The cameras control the <strong>viewing frustum</strong>, or viewable area, of the scene. The viewing frustum can be pictured as a box defined by its near and far properties (the plane where the area starts and stops), along with the “aspect ratio” that defines the dimensions of the box. Any object that exists outside of viewing frustum space is not drawn in the scene — but is still rendered.</p>
    <p>As expected, such objects can needlessly take up system resources and need to be culled. <strong>Culling</strong> involves using an algorithm to find the objects that are outside of the planes that make up the frustum and removing them from the scene, as well as using data structures such as an octree (which divides the space into node subdivisions) to increase performance.</p>
    <h4>Lighting</h4>
    <p>Now that a camera is capturing the way the object is being rendered, light sources need to be placed so that the object can be seen and the materials behave as expected. Light is used by 3-D artists in a lot of ways, but for the sake of efficiency, we’ll focus on the ones available in Three.js. Luckily for us, this library holds a lot of options for light sources:</p>
    <ul>
    <li>
    <strong>Point</strong><br>
    Possibly the most commonly used, the point light works much like a light bulb and affects all objects in the same way as long as they are within its predefined range. These can mimic the light cast by a ceiling light.</li>
    <li>
    <strong>Spot</strong><br>
    The spot light is similar to the point light but is focused, illuminating only the objects within its cone of light and its range. Because it doesn’t illuminate everything equally as the point light does, objects will cast a shadow and have a “dark” side.</li>
    <li>
    <strong>Ambient</strong><br>
    This adds a light source that affects all objects in the scene equally. Ambient lights, like sunlight, are used as a general light source. This allows objects in shadow to be viewable, because anything hidden from direct rays would otherwise be completely dark. Because of the general nature of ambient light, the source position does not change how the light affects the scene.</li>
    <li>
    <strong>Hemisphere</strong><br>
    This light source works much like a pool-table light, in that it is positioned directly above the scene and the light disperses from that point only.</li>
    <li>
    <strong>Directional</strong><br>
    The directional light is also fairly similar to the point and spot lights, in that it affects everything within its cone. The big difference is that the directional light does not have a range. It can be placed far away from the objects because the light persists infinitely.</li>
    <li>
    <strong>Area</strong><br>
    Emanating directly from an object in the scene with specific properties, area light is extremely useful for mimicking fixtures like overhanging florescent light and LCD backlight. When forming an area light, you must declare its shape (usually rectangular or circular) and dimension in order to determine the area that the light will cover.</li>
    </ul>
    <p>To take advantage of area lights in Three.js, you must use the <strong>deferred renderer</strong>. This renderer allows the scene to render using <strong>deferred shading</strong>, a technique that renders the scene in two parts instead of one. In the first pass-through, the objects themselves are rendered, including their locations, meshes and materials. The second pass computes the lighting and shading of all of the objects and adds them to the scene.</p>
    <p>Because the objects are fully formed in the scene during this computation, they can take into account the entirety of adjacent objects and light sources. This means that these computations need to be done only once, each time the scene renders, rather than once per object rendered.</p>
    <p>For example, when rendering five objects and five light sources in the scene with a usual renderer, it will render the first object, then calculate lighting and shading, then render the second object and recalculate the lighting and shading to accomodate both objects. This continues for all five objects and light sources. If the deferred renderer is used, then <em>all five</em> objects will be rendered, and then the light sources and shading will be calculated and added, and that’s it.</p>
    <p>As you can see, this can have a tremendous benefit with rendering times when using many light sources and objects. Several disadvantages would keep you from using the deferred renderer unless it’s needed, including issues with using multiple materials, as well as the inability to use anti-aliasing after the lighting is added (when it is really needed).</p>
    <h4>Adding to the Mesh</h4>
    <p>Because the mesh is covered by the chosen material and rendered in a view with lighting, aesthetic applications can be done to the top of the mesh. <strong>Using textures, you can overlay bitmaps to parts of the object to illustrate it.</strong> This is an extremely functional way to bring the models to life, and as long as the structure is created with care, it can look flawless on top of the meshes. Shaders can also be applied using a special type of material that shades the object specifically, regardless of the lighting.</p>
    <h3>Three.js</h3>
    <p>Now that we understand the fundamentals of 3-D development using polygonal meshes, we can apply them in the Three.js library. Arguably, the greatest part of the Three.js library is the ability to create fantastic scenes purely from experimentation. In this spirit, we’ll develop a simple demo of a rolling rock to showcase some of the basics we’ve learned and the various implementations we can make, with the expectation that you can take it from there.</p>
    <h4>Start the Project</h4>
    <p><strong>First, you’ll want to set up your HTML and canvas</strong>, and include the library in your document.</p>
    <pre><code>&#x000A;    &lt;html&gt;&#x000A;      &lt;head&gt;&#x000A;        &lt;title&gt;My first Three.js app&lt;/title&gt;&#x000A;        &lt;style&gt;&#x000A;          canvas { width: 600px; height: 600px; }&#x000A;        &lt;/style&gt;&#x000A;      &lt;/head&gt;&#x000A;      &lt;body&gt;&#x000A;        &lt;script src="three.min.js"&gt;&lt;/script&gt;&#x000A;    &#x000A;          // &lt;script src="Detector.js"&gt;&lt;/script&gt;&#x000A;          // &lt;script src="stats.min.js"&gt;&lt;/script&gt;&#x000A;    &#x000A;        &lt;script&gt;&#x000A;    &#x000A;           // Three.js code here&#x000A;    &#x000A;        &lt;/script&gt;&#x000A;      &lt;/body&gt;&#x000A;    &lt;/html&gt;&#x000A;    </code></pre>
    <p>Two other JavaScript libraries that are worth looking into but not required for this demo are commented out in the snippet above.</p>
    <p><a href="https://github.com/mrdoob/three.js/blob/master/examples/js/Detector.js" title="Detector.js" rel="nofollow external" class="bo">Detector.js</a> is included in the Three.js examples and detects whether WebGL is supported. It works similar to the <a href="http://modernizr.com/" title="Modernizr" rel="nofollow external" class="bo">Modernizr</a> library in implementation.</p>
    <p><a href="https://github.com/mrdoob/stats.js" title="Stats.js" rel="nofollow external" class="bo">Stats.js</a> is <strong>a JavaScript performance monitor</strong> created by the same Mr.doob who created the Three.js library. It appends a small box that indicates both frames per second and the time needed to render a frame. This can be extremely helpful during development because 3-D animations can be extremely taxing on system resources. Monitoring this box keeps you informed in real time on what models or actions are causing low frame rates in your scene.</p>
    <p>As we begin to set up the scene, note how much work the API is doing for us; most of our work at the beginning involves no more than setting up the constructors and properties. We will be using the library to set up the scene in the same way that it would be set up in 3-D software.</p>
    <ol>
    <li>Create the renderer.</li>
    <li>Initiate the scene.</li>
    <li>Create and position the cameras.</li>
    <li>Set up the mesh by combining a new material and new geometry.</li>
    <li>Create and position the light source.</li>
    <li>Write a function that will render the scene in each frame.</li>
    </ol>
    <h4>Adding Three.js Objects</h4>
    <p>Before setting up the scene, we need to declare a renderer, set its size, and append it to the window so that we can see what we’re working on.</p>
    <pre><code>&#x000A;    var renderer = new THREE.WebGLRenderer();&#x000A;    renderer.setSize(600,600);&#x000A;    document.body.appendChild(renderer.domElement);&#x000A;    </code></pre>
    <p>If you decided to include the Detector.js that was mentioned, you can instead use the following line to check for WebGL support and include a degradation to the canvas renderer if it is not.</p>
    <pre><code>&#x000A;    var renderer = Detector.webgl? new THREE.WebGLRenderer(): new THREE.CanvasRenderer();&#x000A;    </code></pre>
    <p>Now that the renderer is included, let’s initiate the scene:</p>
    <pre><code>&#x000A;    var scene = new THREE.Scene();&#x000A;    </code></pre>
    <p>Then the camera:</p>
    <pre><code>&#x000A;    // Syntax&#x000A;    &#x000A;    var camera = new THREE.PerspectiveCamera([fov], [aspect ratio], [near], [far]);&#x000A;    &#x000A;    // Example&#x000A;    &#x000A;    var camera = new THREE.PerspectiveCamera(45, 600/600 , 0.1, 1000);&#x000A;    </code></pre>
    <p>Note that <strong>each camera uses a separate constructor.</strong> Because we plan to view the scene in three dimensions, we’re using the perspective camera. The first of the properties is the field of view in degrees; so, our view would be at a 45° angle. The aspect ratio is next and is written as <code>width/height</code>. This could obviously be written as <code>1</code> here because our scene is going to fit our 600 × 600-pixel canvas. For a 1200 × 800-pixel scene, it would be written as <code>1200/800</code> or <code>12/8</code>; and if you want the aspect to constantly fit the window, you could also write <code>window.innerWidth / window.innerHeight</code>. The <code>near</code> and <code>far</code> properties are the third and fourth, giving near and far limits to the area that is rendered.</p>
    <p>Placing the camera requires only setting the z-position.</p>
    <pre><code>&#x000A;    camera.position.z = 400;&#x000A;    </code></pre>
    <p>We now need to create a mesh to place in the scene. Three.js eliminates the need to create basic meshes yourself, by including the creation of these in its API by way of combining the geometry and material. The only property we must specify is the radius of the geometry.</p>
    <pre><code>&#x000A;    var geometry = new THREE.SphereGeometry(70);&#x000A;    </code></pre>
    <p>While it has defaults, specifying the width and height of the segments is also common. Adding segments will increase the smoothness of the mesh but also decrease performance. Because this is only a rock, I’m not too worried about smoothness, so we’ll set a low number of segments. The segment properties are the next two after the radius, so add them the same way.</p>
    <pre><code>&#x000A;    var geometry = new THREE.SphereGeometry(70,10,10);&#x000A;    </code></pre>
    <p>To create a mesh out of this new geometry, we still need to add a material to it. Because we want this rock to really show off the light coming from our perspective camera, we’ll add the shiny phong material. Adding this material is as simple as calling it and setting the <code>color</code> property. Notice that the hex color requires the <code>0x</code> prefix, indicating that it is a hex value.</p>
    <pre><code>&#x000A;    var material = new THREE.MeshPhongMaterial( { color: 0xe4e4e4 } );&#x000A;    </code></pre>
    <p>In Three.js, <strong>the actual mesh is created by combining the geometry and material.</strong> To do this, we just have to call the <code>Mesh</code> constructor and add both the <code>geometry</code> and <code>material</code> variables as arguments.</p>
    <pre><code>&#x000A;    var sphere = new THREE.Mesh(geometry, material);&#x000A;    </code></pre>
    <p>Now that the mesh is declared, we can add it to the scene.</p>
    <pre><code>&#x000A;    scene.add(sphere);&#x000A;    </code></pre>
    <p>Recalling the introduction, a mesh needs a light source in order to be viewed properly. Let’s create a white light in the same way we initiated the mesh; then we’ll specify exactly where we want the light to be placed and add it to the scene in the same way we added the mesh.</p>
    <pre><code>&#x000A;    var pointerOne = new THREE.PointLight(0xffffff);&#x000A;    </code></pre>
    <p>The positions can be written in one of two ways, depending on what you are trying to accomplish.</p>
    <pre><code>&#x000A;    // Separately:&#x000A;    &#x000A;    pointerOne.position.x = -100;&#x000A;    pointerOne.position.y = -90;&#x000A;    pointerOne.position.z = 130;&#x000A;    &#x000A;    // Or combined:&#x000A;    &#x000A;    pointerOne.position.set(-100,-90,130);&#x000A;    &#x000A;    // Add to the scene the same way as before.&#x000A;    &#x000A;    scene.add(pointerOne);&#x000A;    </code></pre>
    <h4>Render the Scene</h4>
    <p>We have everything we need for a basic scene, so <strong>all that’s left is to tell the renderer to run by creating a render loop</strong>. We’ll use <code>requestAnimationFrame()</code> to inform the browser of the upcoming animation, and then start the renderer with the scene we’ve created. Note that <code>requestAnimationFrame()</code> has limited support, so check out <a href="http://paulirish.com/2011/requestanimationframe-for-smart-animating/" title="Paul Irish RequestAnimationFrame Shim" rel="nofollow external" class="bo">Paul Irish’s shim</a> to make sure all of your users get the same experience.</p>
    <pre><code>&#x000A;    var render = function () {&#x000A;    requestAnimationFrame(render);&#x000A;    renderer.render(scene, camera);&#x000A;    };&#x000A;    &#x000A;    render();&#x000A;    </code></pre>
    <p>If you open this in your browser, you’ll see the ball in the middle of the canvas with the light reflecting off of it. At this point, play around with the properties to get a better idea of how small changes affect the scene.</p>
    <p>Now that the scene is rendered, we can add a simple animation as a starting point. The <code>render</code> loop is already firing every animation frame, so all we have to do is set the speeds, and then we can view the animation right away.</p>
    <pre><code>&#x000A;    var render = function () {&#x000A;    &#x000A;    requestAnimationFrame(render);&#x000A;    &#x000A;    sphere.position.x += 1; // Move along x-axis towards the right side of the screen&#x000A;    sphere.position.y -= 1; // Move along y-axis towards the bottom of the screen&#x000A;    &#x000A;    sphere.rotation.x += .1; // Spin left to right on the x-axis&#x000A;    sphere.rotation.y -= .1; // Spin top to bottom on the y-axis&#x000A;    &#x000A;    renderer.render(scene, camera);&#x000A;    &#x000A;    };&#x000A;    &#x000A;    render();&#x000A;    </code></pre>
    <h4>Giving Control to the User</h4>
    <p>If you’re interested in Three.js for game creation, then you’ll want the user to be able to interact with the models on the screen. Map the commands like <code>sphere.position.x +=1</code> to <a href="http://www.cambiaresearch.com/articles/15/javascript-char-codes-key-codes" title="Character Key Codes" rel="nofollow external" class="bo">character-key codes</a>, which will give the user control (in this case, by using the <code>W</code>, <code>A</code>, <code>S</code> and <code>D</code> keys to move). A simple <code>switch</code> statement will assign the key codes to the position changes. Combining position changes with the opposite rotation change will make the ball appear to roll (for example, <code>position.y += 3</code> with <code>position.x -= 0.2</code>).</p>
    <pre><code>&#x000A;    window.addEventListener('keydown', function(event) {&#x000A;    var key = event.which ? event.which : event.keyCode;&#x000A;    &#x000A;    switch(key)&#x000A;    {&#x000A;    case 87:&#x000A;    sphere.position.y += 3;&#x000A;    sphere.rotation.x -= 0.2;&#x000A;    break;&#x000A;    case 65:&#x000A;    sphere.position.x -= 3;&#x000A;    sphere.rotation.y -= 0.2;&#x000A;    break;&#x000A;    case 83:&#x000A;    sphere.position.y -= 3;&#x000A;    sphere.rotation.x += 0.2;&#x000A;    break;&#x000A;    case 68:&#x000A;    sphere.position.x += 3;&#x000A;    sphere.rotation.y += 0.2;&#x000A;    break;&#x000A;    }&#x000A;    &#x000A;    }, false);&#x000A;    </code></pre>
    <p>If you want to also include the Stats.js library, then add it to your document with the following snippet:</p>
    <pre><code>&#x000A;    var stats = new Stats();&#x000A;    stats.setMode(1);&#x000A;    &#x000A;    stats.domElement.style.position = 'absolute';&#x000A;    stats.domElement.style.left = '0px';&#x000A;    stats.domElement.style.top = '0px';&#x000A;    &#x000A;    document.body.appendChild( stats.domElement );&#x000A;    &#x000A;    setInterval( function () {&#x000A;    stats.begin();&#x000A;    stats.end();&#x000A;    }, 1000 / 60 );&#x000A;    </code></pre>
    <p>Going back to the demo, you should have a rock that rolls in the direction of your key press, along with statistics running in the corner if you choose.</p>
    <h3>Conclusion</h3>
    <p>This article barely scratches the surface of the Three.js library, as you can see by reading through the <a href="http://threejs.org/docs/58/" title="Three.js Documentation" rel="nofollow external" class="bo">documentation</a>. Once you are comfortable with the API, experimenting with <a href="http://threejs.org/examples/webgl_particles_billboards.html" title="WebGL Particles" rel="nofollow external" class="bo">particles</a>, <a href="http://threejs.org/examples/webgl_materials_cubemap_escher.html" title="WebGL Mapping" rel="nofollow external" class="bo">mapping</a> and more <a href="http://threejs.org/examples/webgl_materials_cars_camaro.html" title="WebGL Cars Demo" rel="nofollow external" class="bo">complicated meshes</a> can yield <a href="http://threejs.org/examples/webgl_marching_cubes.html" title="WebGL Cubes" rel="nofollow external" class="bo">incredible results</a>.</p>
    <p>If you want to better understand how to work in 3-D but don’t have access to Maya or 3ds Max, then Blender is available for free. If you would rather stay in the browser, a few sandbox apps were created in Three.js that will work for you. An <a href="http://threejs.org/editor/" title="Three.js Editor" rel="nofollow external" class="bo">editor can be found</a> on the Three.js home page. An alternative is actually a featured project on the home page called <a href="http://blackjk3.github.io/threefab/" title="ThreeFab" rel="nofollow external" class="bo">ThreeFab</a> and is currently in alpha.</p>
    <p><strong>Three.js is a gold mine for creating beautiful and complex Web experiments.</strong> Taking the extremely simple demonstration explained here and turning it into a mind-blowing experiment merely takes experimentation and the willingness to try new things. It doesn’t get much better than digging into this library and into WebGL to create something like <a href="http://threejs.org/examples/webgl_materials_cubemap_balls_reflection.html" title="Reflective Demo" rel="nofollow external" class="bo">this</a>.</p>
    <p><em>(al) (ea)</em></p>
    <hr>
    <p><small>© Jason Demeuse for <a href="http://www.smashingmagazine.com" rel="nofollow external" class="bo">Smashing Magazine</a>, 2013.</small></p>
    </div>
]]>
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<Summary>        When the third dimension is introduced into an entertainment medium, it forever changes the way that medium is presented and consumed. The photorealism of the CGI dinosaurs in Jurassic...</Summary>
<Website>http://www.smashingmagazine.com/2013/09/17/introduction-to-polygonal-modeling-and-three-js/</Website>
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<NewsItem contentIssues="true" id="35737" important="false" status="posted" url="https://my3.my.umbc.edu/posts/35737">
<Title>Perfect web typography with slab-serifs</Title>
<Body>
<![CDATA[
    <div class="html-content">
    <p><img alt="thumbnail" src="http://netdna.webdesignerdepot.com/uploads/2013/09/thumbnail19.jpg" width="200" height="160" style="max-width: 100%; height: auto;">Conventional wisdom states that body text benefits most from being set in a serif font because the serifs create a path for the eye to follow along a line and down to the next.</p> <p>Despite that, many web designers have for a number of years, argued for the use of sans-serifs; and with good reason: the addition of serifs to a letterform on a screen quite literally blurs the word shapes, reducing contrast and readability.</p> <p>Numerous studies have been conducted on the matter and the conclusion that most arrive at is that readers prefer whichever style of type they are most familiar with. Consequently, it would seem that either option is fine, provided it is familiar to your visitors.</p> <p>However, there is a style of type that produces the strong horizontal bars of text that serifs excel at, whilst still enjoying the high contrast of sans-serifs: the Egyptian, or slab-serif.</p> <p><a href="http://intothearctic.gp/en/" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/09/greenpeace.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p><em><a href="http://intothearctic.gp/en/" rel="nofollow external" class="bo">Greenpeace</a> uses the solidity of <a href="http://www.myfonts.com/fonts/jan-fromm/rooney/" rel="nofollow external" class="bo">Rooney</a> to display white-on-white text. </em></p> <p> </p> <h1>Why now?</h1> <p>To understand why slab-serifs are perfect for the web in 2013, you need to understand where this style of type came from.</p> <p>Slab-serifs (originally called Egyptians) first became popular in the wake of Napolean’s Egyptian campaign (1801) and coincided with the beginning of the industrial revolution. More specifically they evolved in line with Koenig &amp; Bauer’s updated printing press that revised Gutenberg’s centuries-old design; purchased by <em>The Times</em> in London, the new printing press made newspapers accessible to the mass population for the first time.</p> <p><a href="http://www.dogstudio.be/" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/dog.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p><em>Belgium design aficionados <a href="http://www.dogstudio.be/" rel="nofollow external" class="bo">dogstudio</a> are em</em>barking <em>on a redesign of their corporate branding. The thing they’re keeping? <a href="http://www.fonts.com/font/exljbris/museo?QueryFontType=Web#product_top" rel="nofollow external" class="bo">Museo.</a></em></p> <p>Almost exactly 100 years later, slab-serifs experienced somewhat of a renaissance, as discoveries such as the unearthing of Tutankhamun’s tomb in 1922, coincided with the explosion of advertising between the wars. The fashion for Egypt, and the solid characteristics of slab-serifs ingrained the style in the public consciousness.</p> <p>In both cases, the fashion for slab-serifs was only able to grow because the letter forms function so well on cheap paper, and under low-quality printing conditions.</p> <p>The same characteristics that make slab-serifs so robust, and ideal for low-quality print work, also make them ideal for the web.</p> <p> </p> <h1>Slab-serifs online</h1> <p>In a world of retina displays, we often forget that the web is still very much a place of pixels. Whilst some devices are certainly capable of outputting beautifully rendered pages, any web designer worth their salt will be aware of the commonality for poorer quality displays.</p> <p>Slab-serifs are a high-contrast, horizontally biased style of type that are not only highly legible, they also produce well-defined lines of text, reinforcing the baseline grid.</p> <p><a href="http://studionudge.com/" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/002.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p><em><a href="http://studionudge.com/" rel="nofollow external" class="bo">Nudge’s</a> site has a strong rhythm curtesy of <a href="https://typekit.com/fonts/ff-tisa-web-pro" rel="nofollow external" class="bo">FF Tisa.</a></em></p> <p>Many fonts we choose for the web were designed for print and take into account ink spread; with no ink spread on the web, fonts become too light and lose much of their detail. Slab-serifs, by comparison, tend to be far heavier and consequently retain much of their character when rendered in pixels.</p> <p>The biggest benefit of slab serifs is the high-contrast between the type and page, produced by the minimal contrast between the stroke and serifs, and (usually) the lack of brackets.</p> <p> </p> <h1>The best slab-serifs</h1> <p>Slab-serifs seem to experience a revival every hundred years or so. Given the current rate of technological change, slab-serifs look like being popular for another decade, before they grow tired and hibernate for another century. They are this generation’s typeface of choice, and to help you embrace them, we’ve put together a list of the very best currently available:</p> <p> </p> <h2>Sable ($35)</h2> <p><a href="http://www.hellofont.com/fonts/202" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/sable.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Arvo (free)</h2> <p><a href="http://www.google.com/fonts/specimen/Arvo" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/arvo.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Sentinel (from $99/year)</h2> <p><a href="http://www.typography.com/fonts/sentinel/overview/" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/09/sentinel.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Adelle Web (free)</h2> <p><a href="https://typekit.com/fonts/adelle-web" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/adelle.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Abril (From $24.99/year)</h2> <p><a href="https://typekit.com/fonts/abril-text" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/abril.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Corduroy (free)</h2> <p><a href="http://www.behance.net/gallery/Corduroy-Slab-Free/10761523" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/09/corduroy.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a> </p> <p> </p> <h2>Crete Round (free)</h2> <p><a href="http://www.fontsquirrel.com/fonts/crete-round" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/crete.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Musket (free)</h2> <p><a href="http://www.typographyserved.com/gallery/Musket-Free-Font/5535461" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/musket.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Chunk ($free — trial plan)</h2> <p><a href="https://typekit.com/fonts/chunk" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/chunk.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Dalle (free)</h2> <p><a href="http://www.nealfletcher.co.uk/work/dalle_typeface/" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/dalle.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Tetre Bold (free)</h2> <p><a href="http://www.fontsquirrel.com/fonts/Tertre" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/tetre.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>PMN Caecilia (from $26)</h2> <p><a href="http://www.myfonts.com/fonts/linotype/pmn-caecilia/" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/pmn_caecilia.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Jubilat (from $49.99/year — portfolio plan)</h2> <p><a href="https://typekit.com/fonts/jubilat" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/jubilat.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2> Citizen (free)</h2> <p><a href="http://www.joelfelix.com/index/#/citizen-slab/" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/citizen.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Museo (free)</h2> <p><a href="http://www.fontsquirrel.com/fonts/Museo-Slab" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/museo.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Glegoo (free)</h2> <p><a href="http://www.google.com/fonts/specimen/Glegoo" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/glegoo.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Bree (free)</h2> <p><a href="http://www.fontsquirrel.com/fonts/bree-serif" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/bree.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Kondolar ($99)</h2> <p><a href="http://www.myfonts.com/fonts/cadson-demak/kondolar/gallery.html" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/kondolar.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Deming (donation)</h2> <p><a href="http://www.losttype.com/font/?name=deming" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/deming.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Lexia (from $49.99/year — portfolio plan)</h2> <p><a href="https://typekit.com/fonts/lexia" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/lexia.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Sanchez (free)</h2> <p><a href="http://www.google.com/fonts/specimen/Sanchez" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/sanchez.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Archer (from $99/year)</h2> <p><a href="http://www.typography.com/fonts/archer/styles/" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/09/archer.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Tabac ($399)</h2> <p><a href="https://www.suitcasetype.com/tabac-slab/specimen" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/tabac.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>St. Marie (free)</h2> <p><a href="http://www.fontsquirrel.com/fonts/st-marie" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/st_marie.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Habibi (free)</h2> <p><a href="http://www.google.com/fonts/specimen/Habibi" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/habibi1.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Kulturista Web (from $49.99/year)</h2> <p><a href="https://typekit.com/fonts/kulturista-web" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/kulturista.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Juan (free)</h2> <p><a href="http://www.typographyserved.com/gallery/Juan-Typeface/2728531" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/juan.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Memphis Bold ($19.95)</h2> <p><a href="http://www.myfonts.com/fonts/urw/memphis/t-bold/" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/memphis_bold.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Kreon (free)</h2> <p><a href="http://www.google.com/fonts/specimen/Kreon" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/kreon.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Roboto Slab (free)</h2> <p><a href="http://www.google.com/fonts/specimen/Roboto+Slab" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/roboto_slab1.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a> </p> <p> </p> <h2>Klinic Slab (from $45) </h2> <p><a href="http://losttype.com/klinic/" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/09/klinic.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Brix (from $40)</h2> <p><a href="http://www.hvdfonts.com/#151-Brix" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/brix.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Rokkitt (free)</h2> <p><a href="http://www.fontsquirrel.com/fonts/rokkitt" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/rokkitt.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Sreda (free)</h2> <p><a href="http://www.myfonts.com/fonts/glen-jan/sreda/" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/sreda.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Trocchi (free)</h2> <p><a href="http://www.google.com/fonts/specimen/Trocchi" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/trocchi.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Bitter (free)</h2> <p><a href="http://www.fontsquirrel.com/fonts/bitter" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/bitter.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Black Slabbath (from $24.99)</h2> <p><a href="http://www.youworkforthem.com/font/T0133/ywft-black-slabbath" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/black_slabbath.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Bitstream Vera Serif (free)</h2> <p><a href="http://www.fontsquirrel.com/fonts/Bitstream-Vera-Serif" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/vera_serif.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Arbutus (free)</h2> <p><a href="http://www.google.com/fonts/specimen/Arbutus+Slab" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/arbutus.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Motown Expanded (from $19.99)</h2> <p><a href="http://www.youworkforthem.com/product.php?sku=T1644" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/motown_expanded.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2> Josefin Slab (free)</h2> <p><a href="http://www.google.com/fonts/specimen/Josefin+Slab" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/josefin_slab.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2> Vitesse (from $99/year)</h2> <p> <a href="http://www.typography.com/fonts/vitesse/overview/" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/09/vitesse.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>TypoSlabSerif Light (free)</h2> <p><a href="http://www.fontsquirrel.com/fonts/TypoSlabserif-Light" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/typoslabserif_light.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Antic Slab (free)</h2> <p><a href="http://www.google.com/fonts/specimen/Antic+Slab" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/antic_slab.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <h2>Quatro Slab (from $24.99/year)</h2> <p><a href="https://typekit.com/fonts/quatro-slab" rel="nofollow external" class="bo"><img src="http://netdna.webdesignerdepot.com/uploads/2013/06/quatro_slab.jpg" width="650" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"></a></p> <p> </p> <p><em><strong>Which of these slab-serifs is your favorite? Have we missed any of your favorites? Let us know in the comments.</strong></em></p> <p><br><br> </p>
    <table width="100%"> <tbody>
    <tr> <td> <a href="http://www.mightydeals.com/deal/blaco-responsive-wp-theme.html?ref=inwidget" rel="nofollow external" class="bo"><strong>Blaco Responsive WP Theme (+ bonus theme) – only $19!</strong></a> </td> <td> <a href="http://www.mightydeals.com/?ref=inwidget" rel="nofollow external" class="bo"><br> <img src="http://mightydeals.com/web/images/widget-logo.png" height="40" width="90" alt="Perfect web typography with slab serifs" style="max-width: 100%; height: auto;"><br> </a> </td> </tr> </tbody>
    </table> <p><br> </p> <a href="http://www.webdesignerdepot.com/2013/09/perfect-web-typography-with-slab-serifs/" rel="nofollow external" class="bo">Source</a> <br><div><table border="0"><tbody><tr><td>
    <a href="http://share.feedsportal.com/share/twitter/?u=http%3A%2F%2Fwww.webdesignerdepot.com%2F2013%2F09%2Fperfect-web-typography-with-slab-serifs%2F&amp;t=Perfect+web+typography+with+slab-serifs" rel="nofollow external" class="bo"><img src="http://res3.feedsportal.com/social/twitter.png" style="max-width: 100%; height: auto;"></a> <a href="http://share.feedsportal.com/share/facebook/?u=http%3A%2F%2Fwww.webdesignerdepot.com%2F2013%2F09%2Fperfect-web-typography-with-slab-serifs%2F&amp;t=Perfect+web+typography+with+slab-serifs" rel="nofollow external" class="bo"><img src="http://res3.feedsportal.com/social/facebook.png" style="max-width: 100%; height: auto;"></a> <a href="http://share.feedsportal.com/share/linkedin/?u=http%3A%2F%2Fwww.webdesignerdepot.com%2F2013%2F09%2Fperfect-web-typography-with-slab-serifs%2F&amp;t=Perfect+web+typography+with+slab-serifs" rel="nofollow external" class="bo"><img src="http://res3.feedsportal.com/social/linkedin.png" style="max-width: 100%; height: auto;"></a> <a href="http://share.feedsportal.com/share/gplus/?u=http%3A%2F%2Fwww.webdesignerdepot.com%2F2013%2F09%2Fperfect-web-typography-with-slab-serifs%2F&amp;t=Perfect+web+typography+with+slab-serifs" rel="nofollow external" class="bo"><img src="http://res3.feedsportal.com/social/googleplus.png" style="max-width: 100%; height: auto;"></a> <a href="http://share.feedsportal.com/share/email/?u=http%3A%2F%2Fwww.webdesignerdepot.com%2F2013%2F09%2Fperfect-web-typography-with-slab-serifs%2F&amp;t=Perfect+web+typography+with+slab-serifs" rel="nofollow external" class="bo"><img src="http://res3.feedsportal.com/social/email.png" style="max-width: 100%; height: auto;"></a>
    </td></tr></tbody></table></div>
    <br><br><a href="http://da.feedsportal.com/r/176967054837/u/49/f/661066/c/35285/s/31558999/a2.htm" rel="nofollow external" class="bo"><img src="http://da.feedsportal.com/r/176967054837/u/49/f/661066/c/35285/s/31558999/a2.img" style="max-width: 100%; height: auto;"></a>
    </div>
]]>
</Body>
<Summary>Conventional wisdom states that body text benefits most from being set in a serif font because the serifs create a path for the eye to follow along a line and down to the next.   Despite that,...</Summary>
<Website>http://rss.feedsportal.com/c/35285/f/661066/s/31558999/sc/4/l/0L0Swebdesignerdepot0N0C20A130C0A90Cperfect0Eweb0Etypography0Ewith0Eslab0Eserifs0C/story01.htm</Website>
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<Tag>art</Tag>
<Tag>choosing-type-faces</Tag>
<Tag>css</Tag>
<Tag>design</Tag>
<Tag>development</Tag>
<Tag>fonts-for-the-web</Tag>
<Tag>free-fonts</Tag>
<Tag>html</Tag>
<Tag>html5</Tag>
<Tag>illustrator</Tag>
<Tag>javascript</Tag>
<Tag>mysql</Tag>
<Tag>oracle</Tag>
<Tag>photoshop</Tag>
<Tag>php</Tag>
<Tag>resources</Tag>
<Tag>slab-serifs</Tag>
<Tag>sql</Tag>
<Tag>typography</Tag>
<Tag>web-fonts</Tag>
<Tag>web-typography</Tag>
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<PostedAt>Tue, 17 Sep 2013 05:15:09 -0400</PostedAt>
<EditAt>Tue, 17 Sep 2013 05:15:09 -0400</EditAt>
</NewsItem>

<NewsItem contentIssues="true" id="35739" important="false" status="posted" url="https://my3.my.umbc.edu/posts/35739">
<Title>Iran Bars Social Media Again After a Day</Title>
<Body>
<![CDATA[
    <div class="html-content">Iranian officials said a technical glitch allowed people to access social media sites that had been blocked for years in Iran.<br><div><table border="0"><tbody><tr><td>
    <a href="http://share.feedsportal.com/share/twitter/?u=http%3A%2F%2Fwww.nytimes.com%2F2013%2F09%2F18%2Fworld%2Fmiddleeast%2Ffacebook-and-twitter-blocked-again-in-iran-after-respite.html%3Fpartner%3Drss%26emc%3Drss&amp;t=Iran+Bars+Social+Media+Again+After+a+Day" rel="nofollow external" class="bo"><img src="http://res3.feedsportal.com/social/twitter.png" style="max-width: 100%; height: auto;"></a> <a href="http://share.feedsportal.com/share/facebook/?u=http%3A%2F%2Fwww.nytimes.com%2F2013%2F09%2F18%2Fworld%2Fmiddleeast%2Ffacebook-and-twitter-blocked-again-in-iran-after-respite.html%3Fpartner%3Drss%26emc%3Drss&amp;t=Iran+Bars+Social+Media+Again+After+a+Day" rel="nofollow external" class="bo"><img src="http://res3.feedsportal.com/social/facebook.png" style="max-width: 100%; height: auto;"></a> <a href="http://share.feedsportal.com/share/linkedin/?u=http%3A%2F%2Fwww.nytimes.com%2F2013%2F09%2F18%2Fworld%2Fmiddleeast%2Ffacebook-and-twitter-blocked-again-in-iran-after-respite.html%3Fpartner%3Drss%26emc%3Drss&amp;t=Iran+Bars+Social+Media+Again+After+a+Day" rel="nofollow external" class="bo"><img src="http://res3.feedsportal.com/social/linkedin.png" style="max-width: 100%; height: auto;"></a> <a href="http://share.feedsportal.com/share/gplus/?u=http%3A%2F%2Fwww.nytimes.com%2F2013%2F09%2F18%2Fworld%2Fmiddleeast%2Ffacebook-and-twitter-blocked-again-in-iran-after-respite.html%3Fpartner%3Drss%26emc%3Drss&amp;t=Iran+Bars+Social+Media+Again+After+a+Day" rel="nofollow external" class="bo"><img src="http://res3.feedsportal.com/social/googleplus.png" style="max-width: 100%; height: auto;"></a> <a href="http://share.feedsportal.com/share/email/?u=http%3A%2F%2Fwww.nytimes.com%2F2013%2F09%2F18%2Fworld%2Fmiddleeast%2Ffacebook-and-twitter-blocked-again-in-iran-after-respite.html%3Fpartner%3Drss%26emc%3Drss&amp;t=Iran+Bars+Social+Media+Again+After+a+Day" rel="nofollow external" class="bo"><img src="http://res3.feedsportal.com/social/email.png" style="max-width: 100%; height: auto;"></a>
    </td></tr></tbody></table></div>
    <br><br><a href="http://da.feedsportal.com/r/176964346868/u/0/f/640387/c/34625/s/31565254/sc/20/rc/1/rc.htm" rel="nofollow external" class="bo"><img src="http://da.feedsportal.com/r/176964346868/u/0/f/640387/c/34625/s/31565254/sc/20/rc/1/rc.img" style="max-width: 100%; height: auto;"></a><br><a href="http://da.feedsportal.com/r/176964346868/u/0/f/640387/c/34625/s/31565254/sc/20/rc/2/rc.htm" rel="nofollow external" class="bo"><img src="http://da.feedsportal.com/r/176964346868/u/0/f/640387/c/34625/s/31565254/sc/20/rc/2/rc.img" style="max-width: 100%; height: auto;"></a><br><a href="http://da.feedsportal.com/r/176964346868/u/0/f/640387/c/34625/s/31565254/sc/20/rc/3/rc.htm" rel="nofollow external" class="bo"><img src="http://da.feedsportal.com/r/176964346868/u/0/f/640387/c/34625/s/31565254/sc/20/rc/3/rc.img" style="max-width: 100%; height: auto;"></a><br><br><a href="http://da.feedsportal.com/r/176964346868/u/0/f/640387/c/34625/s/31565254/a2.htm" rel="nofollow external" class="bo"><img src="http://da.feedsportal.com/r/176964346868/u/0/f/640387/c/34625/s/31565254/a2.img" style="max-width: 100%; height: auto;"></a>
    </div>
]]>
</Body>
<Summary>Iranian officials said a technical glitch allowed people to access social media sites that had been blocked for years in Iran.      </Summary>
<Website>http://www.nytimes.com/2013/09/18/world/middleeast/facebook-and-twitter-blocked-again-in-iran-after-respite.html?partner=rss&amp;emc=rss</Website>
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<Tag>censorship</Tag>
<Tag>computers-and-the-internet</Tag>
<Tag>facebook-inc-fb-nasdaq</Tag>
<Tag>iran</Tag>
<Tag>new</Tag>
<Tag>social-media</Tag>
<Tag>technology</Tag>
<Tag>york</Tag>
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<PostedAt>Tue, 17 Sep 2013 05:02:05 -0400</PostedAt>
<EditAt>Tue, 17 Sep 2013 17:53:44 -0400</EditAt>
</NewsItem>

<NewsItem contentIssues="true" id="35740" important="false" status="posted" url="https://my3.my.umbc.edu/posts/35740">
<Title>Eureka: How Robots Can Trick You Into Loving Them</Title>
<Body>
<![CDATA[
    <div class="html-content">The secret to robots with better social skills? Exploiting human nature.<br><div><table border="0"><tbody><tr><td>
    <a href="http://share.feedsportal.com/share/twitter/?u=http%3A%2F%2Fwww.nytimes.com%2F2013%2F09%2F22%2Fmagazine%2Fhow-robots-can-trick-you-into-loving-them.html%3Fpartner%3Drss%26emc%3Drss&amp;t=Eureka%3A+How+Robots+Can+Trick+You+Into+Loving+Them" rel="nofollow external" class="bo"><img src="http://res3.feedsportal.com/social/twitter.png" style="max-width: 100%; height: auto;"></a> <a href="http://share.feedsportal.com/share/facebook/?u=http%3A%2F%2Fwww.nytimes.com%2F2013%2F09%2F22%2Fmagazine%2Fhow-robots-can-trick-you-into-loving-them.html%3Fpartner%3Drss%26emc%3Drss&amp;t=Eureka%3A+How+Robots+Can+Trick+You+Into+Loving+Them" rel="nofollow external" class="bo"><img src="http://res3.feedsportal.com/social/facebook.png" style="max-width: 100%; height: auto;"></a> <a href="http://share.feedsportal.com/share/linkedin/?u=http%3A%2F%2Fwww.nytimes.com%2F2013%2F09%2F22%2Fmagazine%2Fhow-robots-can-trick-you-into-loving-them.html%3Fpartner%3Drss%26emc%3Drss&amp;t=Eureka%3A+How+Robots+Can+Trick+You+Into+Loving+Them" rel="nofollow external" class="bo"><img src="http://res3.feedsportal.com/social/linkedin.png" style="max-width: 100%; height: auto;"></a> <a href="http://share.feedsportal.com/share/gplus/?u=http%3A%2F%2Fwww.nytimes.com%2F2013%2F09%2F22%2Fmagazine%2Fhow-robots-can-trick-you-into-loving-them.html%3Fpartner%3Drss%26emc%3Drss&amp;t=Eureka%3A+How+Robots+Can+Trick+You+Into+Loving+Them" rel="nofollow external" class="bo"><img src="http://res3.feedsportal.com/social/googleplus.png" style="max-width: 100%; height: auto;"></a> <a href="http://share.feedsportal.com/share/email/?u=http%3A%2F%2Fwww.nytimes.com%2F2013%2F09%2F22%2Fmagazine%2Fhow-robots-can-trick-you-into-loving-them.html%3Fpartner%3Drss%26emc%3Drss&amp;t=Eureka%3A+How+Robots+Can+Trick+You+Into+Loving+Them" rel="nofollow external" class="bo"><img src="http://res3.feedsportal.com/social/email.png" style="max-width: 100%; height: auto;"></a>
    </td></tr></tbody></table></div>
    </div>
]]>
</Body>
<Summary>The secret to robots with better social skills? Exploiting human nature.      </Summary>
<Website>http://www.nytimes.com/2013/09/22/magazine/how-robots-can-trick-you-into-loving-them.html?partner=rss&amp;emc=rss</Website>
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<Tag>empathy</Tag>
<Tag>new</Tag>
<Tag>robots-and-robotics</Tag>
<Tag>technology</Tag>
<Tag>york</Tag>
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<NewsItem contentIssues="true" id="123103" important="false" status="posted" url="https://my3.my.umbc.edu/posts/123103">
<Title>UMBC: New Faces</Title>
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<![CDATA[
    <div class="html-content">
    <img width="150" height="150" src="https://umbc.edu/wp-content/uploads/2022/02/scott-casper1-150x150.jpg" alt="" style="max-width: 100%; height: auto;"><h2>New Faces</h2>
    <p>UMBC was recently named once again as a �Great College to Work For� in a national poll of employees conducted by the Chronicle of Higher Education, so it�s no surprise that the university is attracting stellar new talent to its faculty and academic leadership. </p>
    <p>We asked six newly appointed leaders and faculty at UMBC what attracted them to join our community. </p>
    <p><img src="/wp-content/uploads/2013/09/scott-casper1.jpg" alt="Scott Casper" style="max-width: 100%; height: auto;"><strong>Scott E. Casper</strong> is UMBC�s new dean of the College of Arts, Humanities and Social Sciences (CAHSS). He comes to the university from the University of Nevada, Reno, where he was interim dean of the College of Liberal Arts and a professor of history. </p>
    <p>As I learned more about UMBC, I particularly appreciated its commitment to a world-class undergraduate education for all of our students, including honors-level experiences and community engagement; its growing profile as a research university in the arts, humanities, and social sciences; and the broad participation of faculty and staff in charting the university’s course. </p>
    <p>I’m especially excited by the range of disciplines and programs within CAHSS. We span the disciplines (Theatre to Geography &amp; Environmental Systems), the centuries (Ancient Studies to Media and Communication Studies), and the globe (Asian Studies, Africana Studies, and now Global Studies). During my interview, I had the pleasure of meeting several outstanding, recently hired faculty members, as well as students in CAHSS’s Scholars programs (Sondheim, Linehan, and Humanities) — and those conversations demonstrated how UMBC lives its vision.</p>
    <p>I was also really attracted to our location, because I’m a historian of the 19th-century United States who has done substantial work in this area � specifically at Mount Vernon � and because I grew up in Virginia and have family not far away.</p>
    <hr>
    <p><img src="/wp-content/uploads/2013/09/viviana-macmanus1.jpg" alt="Viviana MacManus" style="max-width: 100%; height: auto;"><strong>Viviana MacManus</strong> is an assistant professor of gender and women�s studies. She received her Ph.D. at the University of California, San Diego in the department of literature in 2011.  That same year, MacManus was named as one of UMBC postdoctoral fellows for faculty diversity � a program designed to support promising scholars who are committed to diversity in the academy and prepare them for possible tenure track appointments at the university.</p>
    <p>I feel welcome and wanted here. The warm and supportive community within the department of gender and women�s studies was a major reason why I stayed at UMBC. I felt supported intellectually, community-wise on campus, and personally. I had the support that I needed to succeed.</p>
    <p>It also said a lot to me that UMBC valued the liberal arts and humanities enough to invest in hiring new faculty in gender and women�s studies, and investing in the humanities overall. The fellowship gave me time and support to transition from graduate school to the faculty.  I designed my own classes, but also had the time to do my own research.  I learned how to balance that, which I think is hard for new faculty right out of graduate school.</p>
    <p>I think I�m super fortunate. I keep telling everyone that I think I won the jackpot.</p>
    <hr>
    <p><img src="/wp-content/uploads/2013/09/karl-steiner1.jpg" alt="Karl Steiner" style="max-width: 100%; height: auto;"><strong> Karl V. Steiner</strong> is UMBC�s new vice president for research. Steiner arrived on campus in late August from the University of Delaware, where he was senior associate provost for research development and a professor of electrical and computer engineering and biomedical engineering. </p>
    <p>Coming from the University of Delaware, I have known about UMBC and the exciting developments underway on this campus for some time. When I was approached about the position of vice president for research, I took a closer look at the campus and its research portfolio, and I was positively impressed by the existing research activities and the strengths of the faculty on this campus.  There also was a clear sense of pride across the UMBC community about how far this campus has developed over the past two decades in its relatively young history, and an expressed desire to expand the research impact of UMBC.</p>
    <p>My goal is now to work with the faculty and with campus leadership to position UMBC to grow its research engine, to put in place or strengthen the infrastructure required to compete at the next level, to establish innovative and mutually beneficial collaborations with local, regional and national partners, and to serve as a catalyst, promoting the unique strengths of UMBC within the state and on the national level.</p>
    <hr>
    <p><img src="/wp-content/uploads/2013/09/erin-green1.jpg" alt="Erin Green" style="max-width: 100%; height: auto;"><strong>Erin Green</strong> is an assistant professor of biological sciences. She took her Ph.D. at University of California, Berkeley and arrives at UMBC fresh from postdoctoral work at Stanford University. </p>
    <p>I was drawn to UMBC because it promotes excellence in both scientific research and undergraduate and graduate education.   The department of biological sciences offers me a great opportunity to work with accomplished and dedicated colleagues, pursue cutting-edge research and interact with a talented and diverse pool of students. Also, being surrounded by the biomedical research hub centered in the Baltimore/Washington DC region will enrich my research program and provide a stimulating learning environment for my students. </p>
    <hr>
    <p><img src="/wp-content/uploads/2013/09/tim-hall1.jpg" alt="Tim Hall" style="max-width: 100%; height: auto;"><strong>Tim Hall</strong> is UMBC�s new director of athletics, physical education and recreation. Hall comes to UMBC from the University of Missouri-Kansas City (UMKC), where he was director of athletics for six years.   </p>
    <p>UMBC�s commitment to the comprehensive student-athlete experience was one of the main attractions for me. Academic success and athletics success are not seen as mutually exclusive at UMBC. </p>
    <p>The faculty and staff of this university are first rate. And Freeman A. Hrabowski, III is one of the finest leaders in higher education.  Having the opportunity to work for him and learn from him was another thing I found very appealing.</p>
    <p>I am also proud to lead a department that is part of one of the finest divisions of student affairs in higher education. Maryland is also a beautiful part of the country, and it is close to our home in northeast Ohio.</p>
    <hr>
    <p><img src="/wp-content/uploads/2013/09/rachael-hinkle1.jpg" alt="Scott Casper" style="max-width: 100%; height: auto;"><strong>Rachael K. Hinkle</strong> is an assistant professor of political science. She comes to UMBC from Washington University in St. Louis, where she received her Ph.D. in May. She also received a J.D. with high distinction from Ohio Northern University College of Law in 2003.</p>
    <p>The major thing that attracted me to UMBC was the sense of campus-wide determination to excel in both teaching and research.  I decided to pursue an academic career because I enjoy and thrive in both environments, so I was excited to join a university which would both push me to maximize my potential in teaching and research, and also provide me with the resources necessary to do so. </p>
    <p>The political science department at UMBC is full of people who are both amazing scholars and amazing people. Their support and advice will be invaluable as I launch my career.</p>
    <p>(9/18/13)</p>
    </div>
]]>
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<Summary>New Faces   UMBC was recently named once again as a �Great College to Work For� in a national poll of employees conducted by the Chronicle of Higher Education, so it�s no surprise that the...</Summary>
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<NewsItem contentIssues="false" id="35797" important="false" status="posted" url="https://my3.my.umbc.edu/posts/35797">
<Title>Becker's Late Goal Preserves Men's Soccer Season-Opening Win Streak, Retrievers Prevail Over Navy, 3-2 in Overtime</Title>
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<![CDATA[
    <div class="html-content">BALTIMORE- The 21st-ranked UMBC men's soccer team survived a scare from a determined Navy side, but junior back Jordan Becker's unlikely goal with 7:57 remaining in the second overtime period gave the host Retrievers a 3-2 victory over the Midshipmen. UMBC (6-0-0) extended its season-opening winning streak to six, while the tough-luck Midshipmen slipped to 1-3-2. The Retrievers also extended their unbeaten skein to 15 games (12-0-3), dating back to October of 2012.</div>
]]>
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<Summary>BALTIMORE- The 21st-ranked UMBC men's soccer team survived a scare from a determined Navy side, but junior back Jordan Becker's unlikely goal with 7:57 remaining in the second overtime period gave...</Summary>
<Website>http://www.umbcretrievers.com/release.asp?RELEASE_ID=8150</Website>
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<PostedAt>Tue, 17 Sep 2013 01:00:00 -0400</PostedAt>
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<NewsItem contentIssues="false" id="35764" important="false" status="posted" url="https://my3.my.umbc.edu/posts/35764">
<Title>First Retriever Roundup Show Now Available on UMBCRetrievers.com</Title>
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<![CDATA[
    <div class="html-content">BALTIMORE � The first Retriever Roundup Show is now available for viewing on UMBCRetrievers.com.  Produced and directed by the UMBC Video Production staff, in addition to the Athletic Communications staff, the Retriever Roundup Show features recent UMBC game highlights, coach interviews, student-athlete feature stories, and a Retriever Sound Bites section.</div>
]]>
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<Summary>BALTIMORE � The first Retriever Roundup Show is now available for viewing on UMBCRetrievers.com.  Produced and directed by the UMBC Video Production staff, in addition to the Athletic...</Summary>
<Website>http://www.umbcretrievers.com/release.asp?RELEASE_ID=8149</Website>
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<PostedAt>Tue, 17 Sep 2013 01:00:00 -0400</PostedAt>
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<NewsItem contentIssues="false" id="35736" important="false" status="posted" url="https://my3.my.umbc.edu/posts/35736">
<Title>The Foundry Announces Nuke Update Coming this Year</Title>
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<![CDATA[
    <div class="html-content"><p>Nuke 8 to include added creative control, and future proofed 3D workflow, and bleeding edge advancements.</p></div>
]]>
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<Summary>Nuke 8 to include added creative control, and future proofed 3D workflow, and bleeding edge advancements.</Summary>
<Website>http://www.htmlgoodies.com/daily_news/the-foundry-announces-nuke-update-coming-this-year.html</Website>
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<NewsItem contentIssues="true" id="35734" important="false" status="posted" url="https://my3.my.umbc.edu/posts/35734">
<Title>Bits Blog: Outburst Highlights Conundrum for Twitter</Title>
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<![CDATA[
    <div class="html-content">Twitter flowed with disparaging comments about the new Miss America, raising a question about its future with Wall Street: Will Twitter have to police its users more aggressively?<br><div><table border="0"><tbody><tr><td>
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    </td></tr></tbody></table></div>
    <br><br><a href="http://da.feedsportal.com/r/176964335154/u/0/f/640387/c/34625/s/315241a7/sc/24/rc/1/rc.htm" rel="nofollow external" class="bo"><img src="http://da.feedsportal.com/r/176964335154/u/0/f/640387/c/34625/s/315241a7/sc/24/rc/1/rc.img" style="max-width: 100%; height: auto;"></a><br><a href="http://da.feedsportal.com/r/176964335154/u/0/f/640387/c/34625/s/315241a7/sc/24/rc/2/rc.htm" rel="nofollow external" class="bo"><img src="http://da.feedsportal.com/r/176964335154/u/0/f/640387/c/34625/s/315241a7/sc/24/rc/2/rc.img" style="max-width: 100%; height: auto;"></a><br><a href="http://da.feedsportal.com/r/176964335154/u/0/f/640387/c/34625/s/315241a7/sc/24/rc/3/rc.htm" rel="nofollow external" class="bo"><img src="http://da.feedsportal.com/r/176964335154/u/0/f/640387/c/34625/s/315241a7/sc/24/rc/3/rc.img" style="max-width: 100%; height: auto;"></a><br><br><a href="http://da.feedsportal.com/r/176964335154/u/0/f/640387/c/34625/s/315241a7/a2.htm" rel="nofollow external" class="bo"><img src="http://da.feedsportal.com/r/176964335154/u/0/f/640387/c/34625/s/315241a7/a2.img" style="max-width: 100%; height: auto;"></a>
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]]>
</Body>
<Summary>Twitter flowed with disparaging comments about the new Miss America, raising a question about its future with Wall Street: Will Twitter have to police its users more aggressively?      </Summary>
<Website>http://bits.blogs.nytimes.com/2013/09/16/outburst-highlights-conundrum-for-twitter/?partner=rss&amp;emc=rss</Website>
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<Tag>beauty-contests</Tag>
<Tag>davuluri-nina</Tag>
<Tag>freedom-of-speech-and-expression</Tag>
<Tag>indian-americans</Tag>
<Tag>miss-america-organization</Tag>
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<Tag>twitter</Tag>
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<PostedAt>Mon, 16 Sep 2013 22:09:16 -0400</PostedAt>
<EditAt>Tue, 17 Sep 2013 15:01:51 -0400</EditAt>
</NewsItem>

<NewsItem contentIssues="true" id="35728" important="false" status="posted" url="https://my3.my.umbc.edu/posts/35728">
<Title>For Twitter, Key to Revenue Is No Longer Ad Simplicity</Title>
<Body>
<![CDATA[
    <div class="html-content">Virtually all of Twitter’s revenue, estimated to be $583 million this year, currently comes from three basic ad formats.<br><div><table border="0"><tbody><tr><td>
    <a href="http://share.feedsportal.com/share/twitter/?u=http%3A%2F%2Fwww.nytimes.com%2F2013%2F09%2F17%2Ftechnology%2Ffor-twitter-key-to-revenue-is-no-longer-ad-simplicity.html%3Fpartner%3Drss%26emc%3Drss&amp;t=For+Twitter%2C+Key+to+Revenue+Is+No+Longer+Ad+Simplicity" rel="nofollow external" class="bo"><img src="http://res3.feedsportal.com/social/twitter.png" style="max-width: 100%; height: auto;"></a> <a href="http://share.feedsportal.com/share/facebook/?u=http%3A%2F%2Fwww.nytimes.com%2F2013%2F09%2F17%2Ftechnology%2Ffor-twitter-key-to-revenue-is-no-longer-ad-simplicity.html%3Fpartner%3Drss%26emc%3Drss&amp;t=For+Twitter%2C+Key+to+Revenue+Is+No+Longer+Ad+Simplicity" rel="nofollow external" class="bo"><img src="http://res3.feedsportal.com/social/facebook.png" style="max-width: 100%; height: auto;"></a> <a href="http://share.feedsportal.com/share/linkedin/?u=http%3A%2F%2Fwww.nytimes.com%2F2013%2F09%2F17%2Ftechnology%2Ffor-twitter-key-to-revenue-is-no-longer-ad-simplicity.html%3Fpartner%3Drss%26emc%3Drss&amp;t=For+Twitter%2C+Key+to+Revenue+Is+No+Longer+Ad+Simplicity" rel="nofollow external" class="bo"><img src="http://res3.feedsportal.com/social/linkedin.png" style="max-width: 100%; height: auto;"></a> <a href="http://share.feedsportal.com/share/gplus/?u=http%3A%2F%2Fwww.nytimes.com%2F2013%2F09%2F17%2Ftechnology%2Ffor-twitter-key-to-revenue-is-no-longer-ad-simplicity.html%3Fpartner%3Drss%26emc%3Drss&amp;t=For+Twitter%2C+Key+to+Revenue+Is+No+Longer+Ad+Simplicity" rel="nofollow external" class="bo"><img src="http://res3.feedsportal.com/social/googleplus.png" style="max-width: 100%; height: auto;"></a> <a href="http://share.feedsportal.com/share/email/?u=http%3A%2F%2Fwww.nytimes.com%2F2013%2F09%2F17%2Ftechnology%2Ffor-twitter-key-to-revenue-is-no-longer-ad-simplicity.html%3Fpartner%3Drss%26emc%3Drss&amp;t=For+Twitter%2C+Key+to+Revenue+Is+No+Longer+Ad+Simplicity" rel="nofollow external" class="bo"><img src="http://res3.feedsportal.com/social/email.png" style="max-width: 100%; height: auto;"></a>
    </td></tr></tbody></table></div>
    <br><br><a href="http://da.feedsportal.com/r/176964316563/u/0/f/640387/c/34625/s/31514ce8/sc/21/rc/1/rc.htm" rel="nofollow external" class="bo"><img src="http://da.feedsportal.com/r/176964316563/u/0/f/640387/c/34625/s/31514ce8/sc/21/rc/1/rc.img" style="max-width: 100%; height: auto;"></a><br><a href="http://da.feedsportal.com/r/176964316563/u/0/f/640387/c/34625/s/31514ce8/sc/21/rc/2/rc.htm" rel="nofollow external" class="bo"><img src="http://da.feedsportal.com/r/176964316563/u/0/f/640387/c/34625/s/31514ce8/sc/21/rc/2/rc.img" style="max-width: 100%; height: auto;"></a><br><a href="http://da.feedsportal.com/r/176964316563/u/0/f/640387/c/34625/s/31514ce8/sc/21/rc/3/rc.htm" rel="nofollow external" class="bo"><img src="http://da.feedsportal.com/r/176964316563/u/0/f/640387/c/34625/s/31514ce8/sc/21/rc/3/rc.img" style="max-width: 100%; height: auto;"></a><br><br><a href="http://da.feedsportal.com/r/176964316563/u/0/f/640387/c/34625/s/31514ce8/a2.htm" rel="nofollow external" class="bo"><img src="http://da.feedsportal.com/r/176964316563/u/0/f/640387/c/34625/s/31514ce8/a2.img" style="max-width: 100%; height: auto;"></a>
    </div>
]]>
</Body>
<Summary>Virtually all of Twitter’s revenue, estimated to be $583 million this year, currently comes from three basic ad formats.      </Summary>
<Website>http://www.nytimes.com/2013/09/17/technology/for-twitter-key-to-revenue-is-no-longer-ad-simplicity.html?partner=rss&amp;emc=rss</Website>
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<Tag>apple-inc-aapl-nasdaq</Tag>
<Tag>facebook-inc-fb-nasdaq</Tag>
<Tag>google-inc-goog-nasdaq</Tag>
<Tag>initial-public-offerings</Tag>
<Tag>microsoft-corporation-msft-nasdaq</Tag>
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<Tag>twitter</Tag>
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<PostedAt>Mon, 16 Sep 2013 20:47:19 -0400</PostedAt>
</NewsItem>

</News>
