Every year the University of California at Los Angeles (UCLA) conducts and publishes a study on the attitudes and views of first year American college students. Called the “Freshman Survey,” the study is administered at hundreds of two-year colleges and four-year colleges and universities to hundreds of thousands of entering students during orientation or registration.

This year's first year students expressed more liberal views on social issues than prior groups.

This year’s findings, comprised of data from 204,000 full-time, first year college students from 270 colleges and universities nationwide (although not at UMBC), were released today. Here are some of the highlights:

• This year’s incoming class of first year students taking the survey are decidedly more liberal on social issues than previous groups
• Students participating in this year’s survey appear to be more academically-oriented than their predecessors, with respondents indicating they spent more time on homework in high school and enrolled in more AP classes than those students surveyed in past years
• “Getting a better job” continues to be the number one motivation for going to college among students included in the study
• Social networking sites are further integrated into students’ lives

Image from The Chronicle of Higher Education

While I find the numbers themselves to be interesting, I think an even more fascinating aspect of this survey is how various media outlets report this information to the public.

For example, let’s look at some of the headlines for stories covering the release of this study:

The Chronicle of Higher Education: Mixed Portrait of Freshman Political Views: Their beliefs may lean liberal, but their politics tell a different story

New York Times: Survey Finds That Dwindling Financial Aid Contributes to Fewer College Options

USA Today: Today’s college freshmen hitting books harder, study says

Los Angeles Times: More college freshmen see getting good job as key goal, poll finds

San Jose Mercury News: Liberalism spreading among college freshmen, survey finds

Business Week: College Freshmen Are More Liberal on Gay Marriage, Abortion

On one level one could easily (and rightly) point to the fact that different people are writing these headlines across the country, and thus, there are going to be different words used in different publications. But I think there’s also something to be said for looking more deeply at what these particular headlines emphasize about the findings and the language they use to make their point.

For example, the New York Times is the only outlet listed here to discuss college students’ financial difficulties in the context of this study. The New York Times also happens to have a reputation as a liberal newspaper (even though it would maintain that the editorial page might lean to the left, but the other pages are filled with objective news, in accordance with journalistic tradition). Is it a coincidence, then, that the Times is the only paper to appear to implicitly call for more student aid–a traditionally liberal cause?

Meanwhile, why might the San Jose Mercury News pair “liberalism” with “spreading,” a word that is also often used in conjunction with diseases or viruses or sickness? Is there any possibility that it might connect with the conservative reputation of its parent company, MediaNews? Could some enterprising editor craft a headline that s/he thinks might make the bosses smile?

The point I offer here isn’t that we might all concoct conspiracy theories regarding media outlets and their biases, but that we acknowledge there are many varying layers of subjective, messy, complex worldviews that this information must pass through in order to get to all of us. UCLA researchers, editors, producers, staff writers, reporters, bloggers, and others use these hundreds of thousands of data sets to construct a profile–the “true student”–who represents all of the life experiences, the views, the values, the fashion sense, the online behavior, and the academic prowess of a typical first year college student. And while this information can be useful for tapping into the beliefs, attitudes, and style of the dominant culture, I can’t help but wonder how many students’ experiences are not captured in this portrait.

Do you see yours represented?

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What is going on?

Work is under way to replace the AV system. The existing system died, for all practical purposes, at the end of the fall semester. New parts are being assembled to get the system operational. It may take a few weeks to complete. This is our number one maintenance priority.

What do I do in the meantime?

We will park a standard mobile projection cart in the space until the new system is operational. The cart has a data projector, PC with monitor, laptop VGA cable, DVD/VHS player, and amplified speaker.

How will I operate the new system when installed?

Users will be alerted in advance via email. The new systems will operate in much the same fashion as in other campus lecture halls. Training opportunities will be advertised to the users. A short youtube video will be posted demonstrating basic operation. Instructions will be posted locally, on the AV web site, and via DoIT FAQ.

How do I get more information?

Please contact AV Services at #52461 (or enter an RT ticket).

Cake balls are the latest trend in fancy baked goods. Cupcakes are so 2011. I made this video over the holidays, but you could definitely still use the recipe for Valentine’s Day, St. Patrick’s Day, A Rainy Wednesday, etc. Just change the flavor or decorations to suit your needs!