Facebook has rolled out Facebook Browser as what sounds like a simple and effective idea — recommend pages based on on a user’s country and social network. My impression is mixed, however. While I like it’s top recommendation for me, I am already a fan. It’s suggestions for the celebrities category are a bust — Rush Limbaugh, Glenn Beck, Michelle Malkin, Mark Levin, Red Green and Bill O’Reilly. And Movies? Don’t even go there! Maybe it’s trying to tell me I need a new set of friends? Inside Facebook summarizes Facebook Browser this way:
“Facebook has launched a new way to “Discover Facebook’s Popular Pages” called Browser. It shows icons of Pages that are popular in a user’s country, but factors in which Pages which are popular amongst their unique friend network. When the Page icons are hovered over they display a Like button. Browser could cause popular Pages to get more popular, widening the gap between them and smaller Pages, similar to the frequently criticized and since abandoned Twitter Suggested User List.”
I think the idea is sound, though, and I like my Facebook friends. So, my conclusion is that Facebook needs to tweak the algorithm.