"...There has been a view of ethics as a checkbox, rather than a serious area of inquiry...Technology students are accustomed to looking through the black-and-white lens of right and wrong answers...They don’t have any context for understanding why it matters, why it’s important, or how it’s relevant to their future career. And on top of that, they’re used to fields that are very data driven, very analytic..Build it first and ask for forgiveness later is still prevalent is simple...It’s an easier way to conduct business...Incentives are simply not there for the industry to act in ways that would embed ethics and responsibility into the design process.” (Fortune, 22 February 22)