Name: Shraddha Kumar
Pronouns: She/her
Semester of Internship: Spring 2024
Major: Engineering Management
Current Class Level: Master's Student
This semester I completed a(n)...: Internship
Internship, Co-op, or Research Site (Company/Organization Name): Amplify MedTech
Location of the Organization (City, State): Columbia, MD
Title of position: Marketing Intern

Tell us about your internship, co-op, or research opportunity, including your day-to-day responsibilities:
During my internship at Amplify MedTech, I have been actively involved in various aspects of marketing and market research, contributing significantly to the company's growth and visibility in the MedTech sector. My primary responsibilities include creating and implementing strategic digital marketing initiatives aimed at enhancing brand awareness and fostering community engagement. On a daily basis, I manage and optimize our social media presence by curating impactful content designed to expand audience reach and strengthen our digital presence. Additionally, I produce essential marketing research insights that inform strategic decision-making, facilitating both audience expansion and improved market positioning. This experience has allowed me to develop valuable skills in research analytics, digital content strategy, and professional communication, all of which align closely with my career goals and academic background.

Describe the process of obtaining your position. When did you hear of the position and submit your application?:
I first discovered the internship opportunity with Amplify MedTech through Handshake, UMBC's career and internship platform. After submitting my application, I went through the selection process and was subsequently connected with Amplify MedTech through the UMBC Career Center's Shattuck Family Internship Program for Entrepreneurship. The Career Center provided exceptional support during the onboarding phase, ensuring a seamless transition into my role. Their guidance and resources made the onboarding process smooth and effective, enabling me to quickly integrate into the team and actively contribute to Amplify MedTech's initiatives.

What resources did you use to find your current experience?:
UMBC Career Center, Handshake

What have you enjoyed the most about your position and organization?:
What I've enjoyed most about my role at Amplify MedTech is the opportunity to directly contribute to meaningful projects that impact the MedTech community. I've particularly valued engaging in creative marketing initiatives and insightful market research, supported by a team that encourages innovation. The collaborative environment at Amplify MedTech has continuously inspired me to learn, explore new ideas, and enhance my professional skills.

How do you believe you have made an impact through your work?:
Through my internship at Amplify MedTech, I've made a tangible impact by supporting the company's participation in the Maryland Tech Council's Tech Transformation Conference 2025. My contributions helped effectively showcase our vision, and mission to industry leaders and potential partners, elevating our visibility within the tech community. Additionally, my market research insights and strategic marketing efforts have strengthened Amplify MedTech’s presence, driving audience engagement and contributing directly to the organization's growth.

What advice would you give to another student who is seeking an internship or similar experience?:
My advice to students seeking internships is to proactively engage with resources like Handshake, attend career fairs, and take the support provided by UMBC’s Career Center. Tailor your application to highlight skills relevant to the position and organization, and don't hesitate to network with industry professionals.

Please provide a short reflection or quote about what you liked most about your position / earning internship credit / working with the Career Center:
My internship at Amplify MedTech has been truly fulfilling, allowing me to actively contribute to exciting projects and directly support the growth of an innovative organization, and simultaneously collaborate closely with industry leaders in the MedTech space. UMBC’s Career Center was pivotal in helping me secure this role through Handshake, offering guidance that ensured a smooth onboarding experience.